“Why?”seems to be the question of the day. We have been asking it here on the blog and have been blessed by a handful of guest posts that answer that question from various view points. I was recently reading Beautiful Lego by Mike Doyle and it is filled with artist essays that directly tackle the question of “Why?” from a Lego builders point of view.
In all the answers I have been reading there are plenty of similarities: emotional connection with the audience, expression of an idea, new ways to interact with a beloved childhood toy and the element of surprise at seeing a familiar toy in a new way. But is “Why?” even the right question to be asking?
Sure it is, if you are marketing to a particular audience; it would be important to know what drives your audience so you can sell more product. But if you are an artist, the bigger and far more important question seems to me to be: “How do you stay motivated?”
So what DOES it take to stay motivated?